Archive for the “Web Analytics” category
Measure Your Long Tail Traffic With Google Analytics
by Hessam on June 2, 2010
If you are following the latest SEO industry news, you have probably heard about the Google “May Day” update. Google’s Matt Cutts confirmed that this Search algorithm change mainly affects long tail searches (watch the video here). Long tail searches (…)
8 Ways Of Using Google Analytics Annotations In Your SEO Projects
by Hessam on February 10, 2010
A while back Google Analytics announced a new feature which allows users to add annotations to their traffic data for easier tracking of changes in website traffic. This feature allows users to make better sense of the data by incorporating a (…)
My name is Hessam Lavi, I'm a SEO & Web Analytics consultant and a former member of Google's search quality/webspam team. I'm an Iranian-born Swedish national living in Berlin. 
