Posts Tagged “Search”
A Major Step Towards Improving Google Search Quality
by Hessam on January 24, 2011
Google’s toolbar PageRank is Evil! I don’t mean it in a clubbing-baby-seals-evil sense, but in that it creates unnecessary confusion and misunderstandings which eventually lead to many incorrect business decisions. In addition, it’s empowering an entire industry of sleazy online (…)
Google Instant Search and its impact on SEO
by Hessam on September 10, 2010
During Tuesday’s major search event in San Francisco Google announced a new search feature called Google Instant which will significantly change the way users search for information on Google Search. Google Instant – Live updating search result page This new interface (…)
Measure Your Long Tail Traffic With Google Analytics
by Hessam on June 2, 2010
If you are following the latest SEO industry news, you have probably heard about the Google “May Day” update. Google’s Matt Cutts confirmed that this Search algorithm change mainly affects long tail searches (watch the video here). Long tail searches (…)
Social Search Is Google’s Killer Feature
by Hessam on January 28, 2010
This is something which I’m really excited about and I believe is a real killer feature for Google Search. Unfortunately with the frantic hype around Apple’s announcement of the iPad, this news has not yet got the attention it really deserves. Back (…)
My name is Hessam Lavi, I'm a SEO & Web Analytics consultant and a former member of Google's search quality/webspam team. I'm an Iranian-born Swedish national living in Berlin. 
